To highlight a main point of difference between 2degrees and their competitors we created a campaign that asks “What happens to your unused data?”
If you’re not with 2degrees the mobile data that hasn’t been used each month just disappears. So our campaign imagines some of the places it might end up, and points out that with 2degrees you get to keep your unused data. You’ve paid for it, it’s yours to keep.
Director: Damian Shatford Production Company: The Sweet Shop